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Domain Names/ Hosting Information
Posted by admin in FAQ, domain names/urls, hosting, website design on May 12th, 2009
What is…?
Domain Names
In layman’s terms, a domain name or url, is like your building address of your business where you work. It is where you go to work and where your customers go to get your business. Your business in the real world needs a building and a street so consumers can find your business and check out what you have to offer them. Like your business, your website needs a name and address so people all over the internet can find your website. We recommend you try to keep it as short as possible so it is easy to remember. Do not include special characters, underscores or dashes as they are hard to remember. If you are having problems, we can help get you started.
Hosting
Keeping with the business analogy, a hosting service is like the building that holds your business. The hosting service holds your server which holds all your webpages and makes it possible for people to find your website on the internet. You can have a website created without a domain name or hosting, but your problem will be that no one will be able to find it on the internet (because it will only be on your computer). There are many services out there with many different hosting packages. Just keep in mind that you are a new company and the smaller packages are normally the best choice. We do have companies that we have worked with in the past that we can recommend to you if you are unsure which will help you narrow it down.
There are three ways you can get your domain name and url:
1) You can do your own research and find one that fits your company
2) You can go with our recommended companies and we can help walk you through the process over a phone (or online) conference or in person if needed *recommended
3) You can let us take care of it. We do not charge a processing fee.
What is a Target Market?
Your Company’s Target Market
There are companies out there whose sole job is to figure out target markets for companies like yours. We are not against it at all! It can be pretty expensive, but it is worth the cost if you are looking to expand or to change your website to a specific target market instead of a broad one. They generally do surveys of all sizes to find out who is the best market for the product or services you provide. After they get your information, they put it in graphs and such so it is easy for you to see the data.
Do it yourself!
If you cannot afford it, you can do it yourself and get important information just the same. A basic understanding is all you need if you are starting a brand new company. So where do you start? You start by asking questions. The best people to ask is actually your family and friends. Ask them if they are interested in a website like your and why or why not! You can also get online and ask people on social networking websites (ie websites like myspace, twitter and such) Afterward, you will need to ask your self some questions.
Answer these questions about your company:
- What service do you provide?
- Who do you provide it for?
Answer these questions about who you provide services for:
-How old are they?
-Are they male or female
-Do they generally use faster internet? (ie younger generation does, older generation does not)
-What region if any do they come from?
Not sure what questions to ask? That is okay.
Start with basic questions like;
- How old are you?
- What state do you live in?
- Do you like my product or service? Why? or Why not?